Salesforce Unveils Sales and Service Suites Aimed at Accelerating ROI for Businesses

Salesforce has recently unveiled fresh sets of product suites aimed at enhancing the sales and service teams' performance. By integrating top-notch solutions from the Customer 360, these suites aim to enable businesses to optimize cost savings and deliver unparalleled customer experiences.

The reason it matters - With the swift pace of innovation and evolving vendor landscape, technology stacks have become intricate and cumbersome. The pursuit of simplicity has become more challenging. According to a Salesforce survey - on average, companies use:

* Organizations have increased from 976 to 1,061 apps in the past year.

* Organizations use 10 different mediums to offer their products or services to customers.

Driving innovation forward

Instead of employing multiple vendors and tools, Salesforce Suites streamline technology stacks and minimize the overall cost of ownership, enabling businesses to unlock:

• Purpose-built, integrated applications and Premier Success Plans, businesses can expedite the time it takes to realize value.

• Unifying data, automation, and artificial intelligence on a single platform enables quicker innovation.

• With the Customer 360 platform's scalability, flexibility, and security, businesses can achieve faster growth.

Sales and Service Suites Address Unique Team Challenges

The Sales and Service Suites cater to the distinctive obstacles encountered by sales and service teams:

• By integrating the leading CRM for Sales with B2B account management, sales engagement, team productivity, enablement, artificial intelligence and analytics, CPQ, territory planning, expert guidance, and 24/7 support, the Sales Suite enables businesses to sell more efficiently, intelligently, and expeditiously from a single platform.

• By combining the top-ranked CRM for Service with self-service options, messaging, chat, voice, artificial intelligence, service automation, productivity and swarming, service analytics, expert guidance, and 24/7 support, the Service Suite assists businesses in expanding their service capabilities rapidly and lowering support expenses.

Salesforce Focuses on Empowering Customers to Prioritize Their Customers

From the Salesforce standpoint, Bill Patterson, the EVP and GM of CRM Applications, asserts that the customers are considered strategic partners, and their main goal is to provide them with a consolidated platform that enables them to prioritize their customers at every step.

Availability: Explore the Sales Cloud and Service Cloud offerings and get acquainted with the Sales Suite and Service Suite, both of which are now accessible.

References:

• Unite your teams and deliver success now.

• 2023 Connectivity Benchmark Report

• Fifth Edition: State of Sales

• Have meaningful customer conversations at every touchpoint with Marketing Cloud Account Engagement.

• Revenue Intelligence

• Self-Service

• Salesforce Launches Sales and Service Suites to Help Companies Drive Faster ROI

• Solve phone cases faster and smarter with Service Cloud Voice.

• Reduce costs and increase productivity to deliver success now.

• Salesforce Implementation: An Optimistic View

• Scale service to deliver success now.

• Sell faster, sell smarter and sell efficiently with the Sales Suite.

• Scale service fast with the Service Suite.